09 December 2024

Purpose in Action: a new Eduseries on the transformative power of Purpose

Purpose in Action: a new Eduseries on the transformative power of Purpose - POLIMI GSoM

An innovative and free training course to deepen the main dimensions of Purpose

A free, easily accessible Eduseries on Purpose designed to offer greater awareness of its transformative power, providing managers and professionals with the tools they need to integrate it into their working reality. “Purpose in Action” is online, an innovative training course that shows how it is possible to combine sustainable growth with a positive impact on society by being guided by one's founding purpose.

 

A path of discovery and transformation

Today, Purpose is an indispensable compass for all companies and institutions that aspire to generate a positive impact on society and the environment, without sacrificing the strengthening of their economic performance. Purpose represents the beating heart of any organisation, capable of directing action towards ambitious, long-term goals. Numerous studies show that organisations guided by a clear and authentic Purpose achieve better and more lasting results. They create a strong sense of belonging, attract talent, build strong relationships with stakeholders and deeply motivate their teams. The “Purpose in Action” Eduseries lasts about two hours, is delivered in English with Italian subtitles and is accessible on a dedicated digital platform. At the end of the course, participants will receive a digital badge certified by the school, testifying to their commitment to exploring Purpose.

 

Purpose in Action

Purpose has become a fundamental pillar for companies aiming to leave a positive mark on society and the environment. This is not just a passing trend, as companies are realising that only by embracing it with conviction can they move towards a more sustainable and prosperous future. Aiming to identify all aspects in which Purpose affects the life of an organisation, the Eduseries has three main phases:

  • Discovering Purpose: The initial phase introduces the concept of Purpose and explores its value in the business context. Through videos and testimonials, participants will discover how Purpose can drive innovation and improve business performance, promoting a vision based on humanity, awareness and sustainability.
  • Building a Purpose-Full Organisation: The second phase addresses the challenges of building a Purpose-oriented organisation. Through best practices and concrete examples, this section demonstrates how Purpose can inspire corporate culture, strengthen employee motivation and create an inclusive and long-term oriented work environment.
  • Finding Your Own Purpose: The last phase invites participants to discover their individual Purpose. It is a journey of reflection to recognise the meaning of one's own work and use it as a guide for personal and professional growth.


Purpose in Action: a glimpse into the future

The “Purpose in Action” Eduseries is an opportunity for everyone and is much more than a course: it is a chance to turn Purpose into an engine for positive change, for oneself, for one's organisation and for society. Also for this reason, Purpose in Action cannot be called a closed initiative; from 2025, the programme will in fact be enriched with a new section that will include direct experiences of managers and entrepreneurs, offering further insights and reflections to put Purpose at the heart of your business.

Find out more and start your journey of growth and transformation.

Watch our Eduseries now

09 December 2024