20 September 2023

Soft Skills for Career and Professional Self-Branding: Leveraging MBA Networking for Global Managerial Success

Author: Davide Ritorto, International MBA student

In today's highly competitive business landscape, pursuing an MBA can be a transformative journey for professionals seeking a managerial career. This advanced degree not only sharpens technical expertise but also places significant emphasis on nurturing essential soft skills. By strategically honing these skills, graduates can effectively self-brand, set clear career objectives, and cultivate a diverse professional network. This article explores the critical role of soft skills in MBA self-branding, the importance of leveraging business school networking opportunities, and how these strategies can lead to managerial success on a global scale.

Building an Authentic Self-Brand during Business School

An MBA program offers a unique platform for refining and showcasing an authentic professional brand. Through case studies, collaborative projects, and leadership experiences, students can demonstrate problem-solving abilities, teamwork, and adaptability—qualities highly valued in managerial roles. POLIMI GSoM provides access to career services, offering personalized guidance on resume building, interview preparation, and networking strategies. By utilizing these resources, graduates can craft a cohesive self-brand that aligns with their career objectives, positioning themselves as sought-after candidates in the job market.

Setting Clear and Focused Career Objectives

The MBA journey encourages students to define clear and focused career objectives early on. Understanding personal strengths, passions, and long-term goals enables students to tailor coursework and extracurricular activities to align with their desired career path. Establishing well-defined objectives empowers graduates to actively seek internships, projects, and networking opportunities that contribute to their professional growth. Clearly articulated career goals also showcase strategic thinking and dedication to achieving success in managerial roles, making them more appealing to potential employers.

Harnessing Soft Skills Power in Networking

Networking plays a pivotal role in the MBA experience. POLIMI GSoM regularly organizes industry events, alumni gatherings, and career fairs, providing students with ample opportunities to interact with professionals and potential employers. Soft skills, such as effective communication, active listening, and relationship-building, are instrumental in making lasting impressions during these encounters. Cultivating the ability to engage in meaningful conversations, articulate one's unique value proposition, and foster authentic connections can lead to valuable mentorships, internships, and job offers.

Building a Global Network through Business Schools

MBA programs draw diverse cohorts of students from various countries, creating a global network of ambitious individuals. Embracing this diversity fosters cultural awareness and an appreciation for international perspectives, vital assets for pursuing managerial careers on a global scale. Engaging with classmates from different backgrounds expands horizons and opens doors to potential business opportunities in various regions. Networking with international students, alumni, and faculty during the MBA journey can position graduates as global-minded leaders, enhancing their prospects in the international job market.

Leveraging MBA Alumni Networks for Ongoing Success

Beyond the MBA program's duration, the alumni network becomes a valuable resource for career advancement. MBA alumni often maintain strong connections with their alma mater and willingly offer guidance, mentorship, and job referrals to fellow graduates. Leveraging this network can lead to opportunities in diverse industries and geographies, significantly expanding one's professional reach. By demonstrating soft skills and fostering meaningful relationships within the MBA alumni community, graduates gain access to a supportive and influential network that can shape their managerial career path for years to come.


In conclusion, an MBA provides a unique opportunity for professionals to develop essential soft skills, cultivate a genuine self-brand, and build a powerful network. By strategically nurturing these skills and leveraging business school networking opportunities, graduates can position themselves for managerial success on a global scale. As they progress through their MBA program, graduates should remember that a combination of technical expertise and well-honed soft skills will set them apart as future leaders capable of driving business success and making a positive impact worldwide.

20 September 2023

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